More than 50 company representatives from all across Switzerland and Germany gathered at the Vögeli AG "Product 5.0" event to discuss the future of today’s products.
sus.lab held a “hands-on” workshop to discover circular business opportunities and give participants a chance to experience how cross-value chain collaboration can lead to new ideas for circularity. Five groups explored circular business models for a range of products, namely a circular floor, packaging of Bircher Musli, food waste in hotels and laundry management in hospitals. Using the ReSOLVE framework from the Ellen MacArthur Foundation the participants identified opportunities across the entire product life cycle and finally presented their best ideas.
Besides business ideas, the workshop also provoked deep discussions about how business and the planet can be aligned – and turned out to be a lot of fun according to participants.